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APPLE UNVEILS ITS MACBOOK PRO LAPTOPS WITH M3 CHIPS

Apple laptops with M3 chips

Apple laptops with M3 chips (Apple)

Apple has launched an all-new family of M3 chips on the MacBook Pro line: M3, M3 Pro, and M3 Max. The M3 family brings the MacBook Pro even more power and extraordinary new features, thanks to the next generation of GPU architecture and a faster CPU.

 This new 14-inch MacBook Pro with M3 is great for everyday use and delivers phenomenal sustained performance in professional applications and games.

 It starts at £1,699 and is perfect for young creatives, students, and entrepreneurs.

 The MacBook Pro with M3 Pro is even more powerful and provides enhanced overall memory support for the 14 and 16-inch models. This will allow users such as developers, creatives and researchers to perform more demanding tasks.

 The 14 and 16-inch MacBook Pro provides performance and capabilities that push the limits of computing with M3 Max.

 MacBook Pro with M3 Max enables users, like machine learning developers, 3D artists and video editors, to use extreme workflow and multitasking in their professional applications thanks to a powerful graphic processor, an impressive CPU, and the support for up to 128 GB of unified memory.

 And there is now also a space black M3 Pro and M3 Max with beautiful dark aluminium bodywork.

 The beautiful Liquid Retina XDR display, 20 per cent more powerful SDR content, a built-in 1080p camera, an immersive six-speaker MacBook sound system, and many other connectivity options are also available for all of the Pro models.

 The new MacBook Pro line of products delivers exceptional performance, a fantastic Retina XDR display, a wide array of connectivity, and up to 22 hours of battery life for the most professional portability.

Apple added in a blog post about releasing its new laptops with M3 chips, “There is nothing quite like MacBook Pro. With the remarkable power-efficient performance of Apple silicon, up to 22 hours of battery life, a stunning Liquid Retina XDR display, and advanced connectivity, MacBook Pro empowers users to do their life’s best work,” said John Ternus, Apple’s senior vice president of Hardware Engineering.

“With the next generation of M3 chips, we’re raising the bar yet again for what a pro laptop can do. We’re excited to bring MacBook Pro and its best-in-class capabilities to the broadest set of users yet, and for those upgrading from an Intel-based MacBook Pro, it’s a game-changing experience in every way.”

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