According to reports, Meta is focused on developing its own search platform powered by artificial intelligence.
The Information reports that Meta is building an AI search engine to minimise its dependence on Google and Bing.
OpenAI, Google, and Microsoft are locked in fierce competition for dominance in the AI search engine sector.
The report claims that Meta’s web crawler will supply users with conversational responses on current happenings through Meta AI, its chatbot on major platforms.
At present, Facebook-owner Meta relies on Google and Bing search engines for news, stock, and sports information.
Google is working to embed Gemini, its newest and most advanced AI, into Search, aiming for a more conversational, intuitive experience.
Microsoft’s Bing search engine provides OpenAI with the web access it needs for answering topical questions.
However, the practice of scraping web data for AI and search engine training has triggered concerns about copyright infringement and fair remuneration for creators.
Meta’s artificial intelligence chatbot will use content from Reuters to provide real-time responses to user inquiries about current events, demonstrating the latest tie-up between a major tech company and a news publisher.
Previously, OpenAI developed its own search engine, and Meta is now encouraging the US government to incorporate its AI solutions.
WILL WE SEE A NEW LEVEL OF RIVALRY BETWEEN SEARCH ENGINES IN 2025?
As new search engines like Meta and OpenAI enter the scene alongside Google and Bing, we’re likely in for some intense rivalry.
Google’s 90% market dominance will undoubtedly bring it intense pressure from emerging rivals.
However, it remains unclear whether upcoming rivals like Meta and OpenAI will require users to sign up for free accounts to access their services, much like ChatGPT.
There’s a chance it could start charging users soon, meaning it may not be free like Google, Bing, and Yahoo are now.